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Masterminded

Inspiring content for smarter car selling.

March 28, 2025
Improve Dealership Sales Efficiency at the Speed of Actionable Intelligence™
Author: Aaron BaldwinChief Product Officer – automotiveMastermind. In automotive sales, understanding your market isn’t a nice-to-have; it’s a necessity. At automotiveMastermind®,…
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March 21, 2025
Bringing Mastermind CoPilot™ to Life for Dealers: A Peek Behind the Curtain at Fritz
Author: Aaron Baldwin Chief Product Officer – automotiveMastermind. Who is Fritz? Fritz is the unsung hero working tirelessly behind the scenes to turn billions of data points into…
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March 6, 2025
Identify and Engage In-Market Prospects with Acquire
Empowered with the right technology, car dealerships can go beyond “spray and pray” marketing and take a data-driven, strategic approach to acquiring new customers.  Using the…
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February 28, 2025
How Mastermind Improves Dealership Salesperson Effectiveness with Actionable Intelligence
Author: Michael Eager Chief Revenue Officer – automotiveMastermind. Cutting-edge technology, particularly in the realm of newer forms of Artificial Intelligence (AI), is transform…
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February 21, 2025
How to Deploy OEM Incentives in 2025 
Author: Steven Bottieri Vice President, OEM & EEQ – automotiveMastermind. Manufacturer incentives provide dealers with tools to boost sales volumes and improve their bot…
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January 17, 2025
Elevate Your Dealership’s Reputation and Results with Actionable Intelligence
Dealerships are always searching for ways to improve their sales teams’ performance. But even after investing in new training programs or experimenting with cutting-edge A.I.
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December 20, 2024
Data-Driven Strategies for Scalable Service-To-Sales Processes 
Dealerships face an ongoing challenge: How can they transform service drive opportunities into scalable and consistent sales?  While customer and dealership data are often abu…
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November 15, 2024
How to Improve Dealership Operations to Boost Profitability 
Today’s dealers face constant market shifts, from rising interest rates and inventory levels to new electric vehicle models and changing customer demand. With so many factors at pl…
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October 11, 2024
Decoding BPS: Inside In-Market, Vehicle and Deal Scores 
While we recently introduced Mastermind’s redesigned Customer Deal Sheet and updated Behavior Prediction Score® (BPS), offering a clearer, more actionable view of every prospect, i…
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October 4, 2024
Mastermind News: Redesigned Customer Deal Sheet + Enhanced Behavior Prediction Score® 
Today’s increasingly competitive market requires dealers to anticipate customers’ needs with speed and precision. To better equip our dealer partners to proactively ide…
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September 27, 2024
From Conquest to Customer Retention: How to Engage Buyers Across Channels  
Over the last few years, dealers have experienced firsthand how closely their success is tied to inventory levels. When inventory was tight, dealers saw increased profitability as…
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September 20, 2024
The 4 W’s: How to Identify and Engage the Best Sales Leads 
From the rise of electric vehicles to shifting consumer expectations, constant change in the automotive market presents real challenges and significant opportunities for dealers.&n…
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