November 3, 2023
4 Buyer Personas for Dealers to Know in 2024
As we approach 2024, it’s more crucial than ever for dealerships to stay ahead of the curve when it comes to knowing their customers. Buying behaviors, preferences, and produ…
July 21, 2023
3 Steps to Build Customer Loyalty through Proactive Recall Communications
In 2022, there were 932 open vehicle safety recalls, affecting 30.8 million vehicles in the U.S., according to the National Highway Traffic Association. That’s more than a 60% incr…
June 2, 2023
3 Steps to Proactively Prevent Customer Lease Buybacks
While the automotive industry has encountered numerous disruptions in recent years, the current market is presenting entirely new challenges and opportunities for auto dealers, eve…
February 17, 2023
5 Ways To Improve Dealership Customer Loyalty & Retention
As dealerships’ new and used vehicle inventories slowly begin to normalize, now is the time for automotive industry dealers to focus on proactively retaining their loyal customers…
June 17, 2022
Guide to Dealership Customer Loyalty
IHS Markit, now S&P Global Mobility, recently reported, “During the past several years loyalty has emerged as one of the most watched metrics in the US new vehicle industry, al…
September 3, 2021
Improve Customer Loyalty and Retention Amid Dealer Inventory Shortages
As dealerships’ new and used vehicle inventories tighten amid ongoing microchip shortages, now is the time for automotive industry dealers to focus on proactively retaining their l…