Automotive Marketing Blog & Industry Updates

September 8, 2023

How to Create a Seamless Dealership Customer Experience from Online to In-Store

In today’s constantly changing automotive world, dealerships that can perfectly blend the online and in-store experiences are finding the strategy to be a game-changer. Digit…

September 1, 2023

Q3 Wrapped: State of Automotive Industry Sales & Inventory in Q3 2023

The automotive industry is a key contributor to economies around the world. Aside from the obvious, as a source of transportation, the industry as a whole fuels innovation, creates…

August 25, 2023

3 Tips to Running a Profitable Dealership Service Department

In an ever-evolving automotive landscape, the dealership service drive is emerging as a critical source of dealership profitability. While dealers have long recognized the revenue…

August 18, 2023

Revolutionizing Car Buying: How Digital Retailing Wins Over Consumers

In the fast-changing automotive sales world, a major shift is underway in how buyers are approaching shopping and purchasing. The rapid adoption of digital retailing, brought on in…

August 11, 2023

3 Ways the Dealer of Today Can Serve Tomorrow’s EV Buyers

Despite facing plenty of evolving challenges over the last few years, the automotive industry has always managed to keep its eyes on the future. According to S&P Global Mobilit…

August 4, 2023

4 Tips to Take Your Dealership Reporting to the Next Level

Dealerships of all kinds and sizes are undoubtedly familiar with metrics and dashboards. Whether it’s your CRM, DMS or sales platform, a good portion of your day is alr…

July 21, 2023

3 Steps to Build Customer Loyalty through Proactive Recall Communications

In 2022, there were 932 open vehicle safety recalls, affecting 30.8 million vehicles in the U.S., according to the National Highway Traffic Association. That’s more than a 60% incr…

July 14, 2023

Guide to Increasing Dealership Conquest Sales in 2023

For the past few years, the automotive industry has experienced significant change stemming from a range of factors including inventory shortages, diminishing loyalty and rapid dig…

July 7, 2023

Why Dealers Must Go Beyond Traditional Equity Mining

In the ever-changing world of automotive sales, staying ahead of the competition requires dealers to have a deep understanding of customers, not just what vehicle their current cus…

June 23, 2023

Q2 Wrapped: State of Auto Retail Sales & Inventory

Halfway through 2023, automotive dealers are continuing to deal with ongoing inventory shortages and, as a result, diminished customer loyalty. Now amid inflation and rising intere…

June 16, 2023

Attract the Best Dealership Auto Leads with Proactive Marketing

There’s no denying that automotive sales leads are the lifeblood of any dealership. Working in the field, some of the most common questions we hear from our dealers partners…

June 9, 2023

How to Work the Service Drive to Reignite Dealership Sales

In today’s increasingly competitive automotive retail industry, dealerships are always seeking innovative ways to increase sales and reach new buyers. While traditional methods lik…

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