Back to Menu Why Mastermind
Why Mastermind
Our Solutions
Our Solutions
Resources
Resources
Success StoriesCompany
Company
Request a Demo
Login
Blog

Masterminded

Inspiring content for smarter car selling.

March 8, 2019
Taking a Data-Driven Approach to the Marketing Nurture Cycle
Not all leads are ready to make an immediate purchase. Most top-of-funnel leads don’t even recognize they are in the market for a new vehicle until much further along in their pros…
Read More
March 1, 2019
Market EyeQ Provides Full Market Views that Competitors Simply Can’t
Mastermind was founded in 2012 by auto dealership veterans who took note of the disruption led in other industries by data-driven companies that were constantly learning more about…
Read More
February 22, 2019
Getting Customers Out of the Service Bay and Into the Showroom
Dealers have long known that service bays, parts departments and body shops are critical sources of sales leads, although limited by the challenge of separating the quality leads f…
Read More
February 15, 2019
Real Solutions for Today’s Dealer Challenges in a Flattening Market
As the current decade nears completion, auto dealers are faced with flattening new-vehicle sales forecasts populated by upcoming generations of consumers who increasingly resist tr…
Read More
February 1, 2019
NADA Show 2019 and Mastermind’s Journey
Six years after our first NADA show and Mastermind continues to disrupt the industry with the announcement of the first-ever automotive sales platform Market EyeQ.
Read More
January 25, 2019
Big Announcements at the NAIAS Detroit Auto Show
NADA forecasting, automaker partnerships, vehicle debuts and more: We outline the NAIAS 2019 news that matters most to dealers.
Read More
January 18, 2019
What Mattered for Dealers at CES Las Vegas 2019
The 2019 International CES had many announcements of interest to automotive dealers looking toward the future. See what the latest trends mean for dealerships.
Read More
January 11, 2019
How to Prepare Your Dealership for 2019: Auto Industry Trends
New developments in tech and the auto industry offer big opportunities to dealers, but they need to plan ahead. See what the latest trends mean for dealerships.
Read More
January 4, 2019
Increase Car Sales While Demand for New & Used Cars Slows in 2019
With changing consumer demand, 2019 won’t business-as-usual. To succeed in the new year, dealers must respond with efficiency, adaptation and experience.
Read More
December 28, 2018
Auto Industry: Sell Smart, Build Relationships, & Embrace Change
From slowing sales to changing product mix, the auto industry has evolved immensely in 2018. In our latest blog post we recap the last year’s news and trends.
Read More
December 21, 2018
SUV & EV Sales Trends: Takeaways from the 2018 LA Auto Show
From the resurgence of trucks and SUVs to the acceleration of electric vehicle technology, the 2018 LA Auto Show gave a glimpse into the state of auto industry.
Read More
December 14, 2018
How 3 Dealerships Used Predictive Analytics to Change Their Culture
Interested in how to change your dealership’s culture? Check out results directly from our dealer partners.
Read More
Previous load more